DAILYOBJECTS DEVANAGARI LOGO

I designed a bespoke Devanagari logotype for the brand identity. This project centered on the intricate challenge of localizing a brand mark without losing its established visual character. By meticulously crafting the Devanagari letterforms to align with the brand’s distinct style and proportions, the resulting typography delivers a seamless, culturally resonant identity that feels both authentic and highly recognizable.

The starting point was to understand the strokes of the DailyObjects Logo. It is very much geometric and has both straight and oblique terminals.

Then I started exploring the type with various strokes and curves.

The presentation to showcase various options. This is the version 2.